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  • Thumbnail for Marketing
    orientations are philosophies concerning the factors that should go into market planning. The marketing mix, which outlines the specifics of the product and how...
    60 KB (7,139 words) - 14:51, 4 April 2024
  • Thumbnail for Digital marketing
    content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social...
    88 KB (9,924 words) - 02:14, 24 March 2024
  • offline channels or online channels. Marketing Strategy Examples - Pricing Strategy Customer Service process GTM (Go-To-Market) Strategy Packaging Market...
    82 KB (9,080 words) - 18:19, 10 May 2024
  • Thumbnail for Guerrilla marketing
    Guerrilla marketing is an advertisement strategy in which a company uses surprise and/or unconventional interactions in order to promote a product or...
    39 KB (5,200 words) - 06:42, 19 March 2024
  • Marketing management is the strategic organizational discipline which focuses on the practical application of marketing orientation, techniques and methods...
    16 KB (2,035 words) - 08:37, 4 March 2024
  • media marketing is the use of social media platforms and websites to promote a product or service. Although the terms e-marketing and digital marketing are...
    112 KB (13,357 words) - 20:14, 18 April 2024
  • Thumbnail for Distribution (marketing)
    intermediaries. Distribution (or place) is one of the four elements of the marketing mix: the other three elements being product, pricing, and promotion. Decisions...
    24 KB (2,907 words) - 16:57, 1 April 2024
  • Social marketing is a marketing approach which focuses on influencing behavior with the primary goal of achieving "common good". It utilizes the elements...
    30 KB (3,733 words) - 15:12, 9 April 2024
  • serve as contacts after the purchase. Marketing Market segmentation Marketing plan Marketing strategy "What is go-to-market strategy (GTM strategy)? -...
    10 KB (1,199 words) - 10:39, 28 March 2024
  • Business marketing is a marketing practice of individuals or organizations (including commercial businesses, governments, and institutions). It allows...
    18 KB (2,204 words) - 00:21, 10 March 2024
  • Affiliate marketing is a marketing arrangement in which affiliates receive a commission for each visit, signup or sale they generate for a merchant. This...
    38 KB (4,589 words) - 15:37, 8 March 2024
  • A marketing channel consists of the people, organizations, and activities necessary to transfer the ownership of goods from the point of production to...
    20 KB (2,698 words) - 06:05, 31 January 2024
  • Product marketing is a sub-field of marketing that is responsible for crafting the messaging, go-to-market flow, and promotion of a product. Product marketing...
    8 KB (980 words) - 15:02, 1 March 2024
  • The marketing mix is the set of controllable elements or variables that a company uses to influence and meet the needs of its target customers in the...
    43 KB (4,254 words) - 04:33, 22 April 2024
  • Multi-level marketing (MLM), also called network marketing or pyramid selling, is a controversial marketing strategy for the sale of products or services...
    46 KB (4,965 words) - 19:20, 30 April 2024
  • customers that go beyond demographics and customer service data collection. Relationship marketing extends to include inbound marketing, a combination...
    30 KB (3,975 words) - 08:25, 12 March 2024
  • Green marketing is the marketing of products that are presumed to be environmentally safe. It incorporates a broad range of activities, including product...
    31 KB (3,836 words) - 13:34, 7 April 2024
  • Marketing communications (MC, marcom(s), marcomm(s) or just simply communications) refers to the use of different marketing channels and tools in combination...
    116 KB (15,544 words) - 04:36, 22 March 2024
  • Industrial marketing or business-to-business marketing is the marketing of goods and services by one business to another. Industrial goods are those an...
    10 KB (1,385 words) - 15:31, 31 January 2024
  • Engagement marketing, sometimes called "experiential marketing", "event marketing", "on-ground marketing", "live marketing", "participation marketing", "Loyalty...
    24 KB (2,875 words) - 18:28, 28 February 2024
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